The global facts and figures relating to endangered edible fish species is alarming. USA for instance has 177 out of 177 of these species endangered. Tanzania, with whom we share a major water body, comes second with 172 out of 177 endangered. The main reason for this according to the WorldBank is the uneven ratio of fishermen to fish-farmers which is currently 1000:9. In Kenya, 74% of tilapia harvested generates revenue of more than KES. 7 billion annually. However, with the rate of endangerment on these species the revenues are quickly dwindling. Hence, FISHMATE. FISHMATE is an eco-system with a mobile application that engages the public on fish-farming industry with regards to the fish species that are threatened, aquaculture training, production, distribution and marketing aiming to radically reverse the afore-mentioned ratio. It seeks to create a robust and interactive Knowledge Management System to encourage the agricultural sector toward food security and its sustainability for the economic development, with respect to fish-farming, gearing towards Vision 2030. FISHMATE app has a resource of aggregated location-based information on those who seek to get into fish-farming, a wealth of data and resources for those already practicing fish-farming and a market place for the public who seek to buy not from fishermen but fish-farmers near/around them.